About us

About Us | Alice & Mae

Alice & Mae is a fashion brand rooted in simplicity, modern elegance, and authentic self-expression. Each collection is thoughtfully curated to complement your personal style rather than follow short-lived trends. Our team values craftsmanship, attention to detail, and a subtle sense of confidence.

Alice & Mae is part of LG Commerce Group, a company headquartered in the Netherlands that specializes in building and developing modern e-commerce brands across Europe. Our Dutch office serves as the organisational and digital hub of the company. From there, brand development, the operation of our online platforms, and customer service activities are coordinated. It is primarily an office environment where administrative, digital, and customer-related operations surrounding our brand take place.

Alice & Mae is operated by LG Commerce Group (Netherlands).
We provide customer support in English through a dedicated Dutch support line.

Our goal is not to define who you should be — instead, we create space for you to express yourself through carefully selected pieces.

Our Values

Every piece we offer is thoughtfully selected to balance both form and function.

We do not tell you how to dress. Instead, we create clothing that allows you to define your own style.

Our collections are designed with a sense of visual calm: soft silhouettes, clean lines, and timeless neutral tones.

We do not follow seasons or short-term trends. We design pieces that remain relevant all year round.

We Appreciate You

We appreciate everyone who visits Alice & Mae. Whether you are here to browse or to shop, we are grateful to be part of your journey. Take your time, feel inspired, and wear your style with confidence and elegance.

Contact Information

Email: info@aliceandmae-london.com

Phone number: +31 6 44 52 36 27

Company name: LG Commerce Group
Company number: 99890917

Address: Deventerstraat 538, 7325XZ, Apeldoorn, The Netherlands

Customer Service:
Our customer service team is available Monday to Friday from 09:00 to 17:00 (GMT+0).